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Archive · 2026 Edition

ACADEMYSaturday 29 August12:05–12:35WorkshopsPL

FROM SET TO SYNTHETIC: inside the new AI advertising workflow

How Generative Video Is Changing Commercial Production

What it covers

  • A real client brief on screen
  • The working pipeline, end to end
  • What 8 Cannes Lions taught about craft
  • Audience questions

Who is taking part

Full agenda →